Digital Marketing Course in Pune

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01
About Us

Digitize Learn is a hands-on practical Digital Marketing training institute in Pune

Online / Offline Digital Marketing Training in pune

‘Digitize Learn’ is a sister company of ‘DigitalHackZone’ (Digital Marketing Agency in Pune). we are Providing Digital Marketing Course in Pune with affordable fees. We have been running operations from the last few years successfully & have trained more than 50+ candidates to achieve excellence with their skillsets on an affordable budget. 

Digital Marketing is a booming field. In this digital era, everyone wants to upgrade their skills & be a part of the race. 

Enhance your career prospects and build a fruitful career with our Digital Marketing Course in Pune.

02
Traning Ideology
Business situation, job interview concept. Job seeker present

Get a Job in Industry

Opportunity & scope for Digital Marketing is huge in Industry. A fresh graduate can easily get Job for Digital Marketing profile. 

digital marketing freelancing

Become a Freelancer

A freelance digital marketer is a great choice for you. You can earn from home & develop a new skills every day.

digital marketing business

Start your Own Business

This course is suitable for any of those who are planning to set up a business.

Fly high! This world is yours.

03
Course

Digital Marketing Modules

  • What is Marketing?
  • How do we do Marketing?
  • What is Digital Marketing?
  • Digital Marketing Vs Traditional Marketing
  • Benefits of Digital Marketing
  • Digital Marketing Platforms & Strategies
  • What is Social Media?
  • SMM Vs SMO
  • Benefits of using SMM
  • Social Media Statistics
  • Why use Social Media Marketing?
  • Social Media Strategy
  • Dimensions in Posts
  • Impact of Social Media on SEO

Facebook

  • Personal Account Properties
  • Facebook Account Setup
  • Facebook Marketing Strategy
  • Competition Analysis
  • Facebook Business Page Setup
  • Types of Business Pages
  • Profile Photo & Cover Photo Designing
  • Increase Likes to Page
  • Types of Posts & Statistics
  • Dimension in Post
  • Creative Posts Strategy
  • Facebook Insights
  • Joining Facebook Groups
  • User Engagement Metrics

Instagram

  • What is Instagram?
  • Creating Instagram Account
  • How do brands use Instagram?
  • Tour of Instagram App
  • Picture Dimensions
  • Hashtag Strategy
  • Instagram Statistics
  • Advertising Options in Instagram

LinkedIn

  • What is LinkedIn?
  • Create a LinkedIn Profile
  • LinkedIn Network Benefits
  • Optimizing the Profile
  • Recommendations in LinkedIn
  • Skills and Endorsements
  • Creating New Connections
  • Posting Content in Profile
  • LinkedIn Groups
  • Finding Jobs in LinkedIn
  • Creating Company Page
  • Customization of Page
  • Posting in Linkedin Page

Twitter

  • What is Twitter?
  • Profile Creation and Management
  • Customizing the Profile
  • How do Brands use Twitter?
  • Types of Tweets
  • Content Strategy for Twitter
  • Twitter Contests
  • Hashtags and it’s uses
  • Tools for Twitter Marketing
  • Twitter Analytics

 

 

  • What is Facebook / Instagram Advertising
  • Types of Promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding Strategies
  • Ad Format Ad Dimensions & Rules
  • Re-marketing Strategy
  • Conversion Tracking
  • What is LinkedIn Advertising?
  • Types of Promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding Strategies
  • Ad Formats
  • Ad Dimensions & Rules
  • Re-marketing Strategy
  • Conversion Tracking
  • What is Twitter Advertising?
  • Types of Promotions
  • Audience Targeting
  • Advanced Audience Targeting
  • Bidding Strategies
  • Ad Formats
  • Ad Dimensions & Rules
  • Remarketing Strategy
  • Conversion Tracking
  • Understanding Internet
  • Difference between Web & Internet
  • Understanding Websites
  • Understanding Domain Name & Domain Extensions
  • What is Web Server & Web Hosting?
  • Different types of Web Servers
  • Different types of Websites
  • Introduction to Paid Marketing
  • Google Account Setup
  • Interface Tour and Billing Setting
  • Account Structure
  • Campaign Setting
  • Ad Group Setup
  • Keyword Research Tools
  • Understanding Ad Auction
  • What is Quality Score?
  • Types of CPC’s
  • Bidding Strategies
  • Ad Formats
  • Ad Guidelines
  • Ad Extensions
  • What is Analytics?
  • Importance of Analytics for Business
  • Popular Analytics Softwares
  • Key Performance Metrics (KPI) in Analytics
  • Visits and Users
  • Time On-Page / Site
  • Bounce Rate
  • Exit Rate
  • Conversion Rate
  • Engagement
  • Introduction to Google Analytics
  • Installing Analytics Code in Site
  • Analytics Account Structure
  • Interface tour of Google Analytics
  • General Tools in Analytics
  • Real-Time Reports
  • Settings in Analytics
  • Audience Overview Reports
  • Active Users
  • Biographic Report
  • User Behavior
  • What is Remarketing?
  • Benefits of Remarketing Strategy
  • Manual Remarketing Vs Dynamic Remarketing
  • How to build Remarketing List?
  • Step by Step Remarketing Campaign
  • Result Analysis of Remarketing Campaign
  • Conversion (Google Adwords)
  • What is Conversion?
  • Importance of Conversion Tracking
  • Implementation of Conversion Tracking
  • Result Analysis of Conversion Tracking
  • What is Canva?
  • How does it work?
  • Canva Interface Tour
  • How to create different dimensions posts, videos, gifs, logos, presentations, etc?
  • Complete professional work
  • How much does Video promotion impact nowadays?
  • Filmora – Top video editing software
  • Interface tour of the software
  • Different steps to create professional and engaging video
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  • How to create YouTube Channel
  • YouTube Keyword Research
  • Publish a High-Retention Video
  • YouTube Ranking factors
  • Video Comments
  • Subscribe after watching a video
  • Video shares
  • CTR (Click Through Rate)
  • Thumbs up / Thumbs down
  • Video length
  • YouTube Video Optimization
  • Video Title
  • Description
  • Video tags
  • Promote your video
  • Use of playlists
  • YouTube Adsense
  • Basics of YouTube Adsense
  • How to crate creator studio in YouTube & verify your channel
  • Linking Google Adsense with YouTube Adsense
    • What is Search Engine Result Page?
    • How does Search Engines work?
    • Components of Search Engine
    • Google Algorithm: Panda, Penguin, Humming Bird, Pigeon

     

    • Keyword Research and Competition
    • Introduction to Keyword Research
    • Types of Keywords
    • Keyword Research Methodology
    • Business Analytics and Categorization
    • Google Keyword Planner
    • Market Research and Analysis
    • New Keyword Ideas
    • Competition Analysis
    • Finalizing the Keyword List
  • Introduction to On-Page
  • URL Optimization
  • Heading Optimization
  • Image Alt Tag Optimization
  • Content Optimization
  • Meta Tag Optimization
  • Sitemap
  • Canonical Tags
  • Redirection
  • Secure Socket Layer
  • Domain Name is SEO
  • Website Speed
  • What is Link Building?
  • Types of Link Building Methods
  • Do-Follow Vs. No Follow
  • Link Building Guidelines
  • Links Analysis Tools
  • Guest Blogging
  • Press Release
  • Article Submission
  • Link Building Resources
  • Local Business Directories
  • Social Bookmarking
  • Classified Ads
  • Question and Answers
  • Blogging and Commenting
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  • What is Local SEO?
  • Importance of Local SEO
  • Submission to Google My Business
  • Completing the Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local Submissions
  • What is SMS Marketing?
  • Why is SMS Marketing Effective?
  • How does SMS Marketing work?
  • Difference between Promotional Campaigns or Transactional Messages
  • What is SMS Marketing used for?
  • Best sites for Bulk SMS Marketing
  • Why should you use Whatsapp for Business?
  • Whatsapp Marketing Strategies
  • Whatsapp Business Features
  • Business Profile
  • Set Auto Replies
  • Choose Business Type
  • Whatsapp Marketing Software, Tools
  • Whatsapp Bulk Sender
  • WA Panel
  • Bulk WhatsApp Marketing
  • Whatsapp Channel
  • Whatsapp Marketing Services
  • What is Email Marketing?
  • Importance of Email Marketing
  • Popular Email Marketing Softwares
  • Email Marketing Goals
  • Introduction to Mail Chimp
  • Mail Chimp Pricing Structure
  • Account Setup and Settings
  • Email Marketing Strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import Subscribers in List
  • Types of Email Marketing Campaigns
  • Creating an Email Campaign
  • What is Newsletter
  • Reports
  • Marketing Automation
  • Lead Generation
  • Lead Engagement
  • Reporting and Data
  • The Psychology of Marketing
  • Sales Campaigns
  • Sales Pipelines
  • Email Strategy
  • Nurture and Value Add
  • Workflow and fulfillment campaigns
  • Copywriting
  • Conversion Optimisation
  • Blog strategy and content distribution
  • Referrals and testimonials
  • Up-sells, Cross-sells, and Down-sells
  • Customer Lifetime Value
  • Smart and Social Media Channels
  • Knowing what to sell
  • Knowing whom do you sell to
  • Your sales funnel
  • Creating website
  • Creating landing page
  • Setup automated email campaigns
  • Final thoughts
  • What is Integromat Software?
  • How to use it?
  • Integromat software Interface
  • Pricing details
  • Use of software
  • How to connect it with E-mail List or Google Sheet
  • How to connect it with different apps?
  • Everything you need to automate your work
  • What is CRM?
  • What is the need for its use?
  • Components of CRM
  • Understanding the goal of CRM
  • CRM Strategy
  • CRM Implementation
  • What is Affiliate Marketing?
  • How Affiliate Marketing Works?
  • How to find Affiliate Niche, Promoting the Affiliate Products?
  • Top Affiliate Marketing Networks
  • Methods of Promotions
  • Reports and ROI
  • Affiliate Marketing Payment Models
  • Best Resources for Affiliate Marketing
  • Introduction to Shopify
  • Understanding Shopify Interface
  • Shopify Marketing
  • Need of E-commerce Sites
  • E-commerce site market
  • How to become Shopify expert?
  • How to build your Startup?
  • How to Marketing Your Startup on a Tight Budget
  • Marketing Funnel of Startup
  • How to attract customers? Inbound Marketing
  • How to finance your startup?
  • Ways to expands
  • Mistakes to avoid
  • What is Freelancing?
  • How does Freelancing works?
  • How to pitch clients for Projects?
  • How to grab Freelancing Project?
  • Freelancing Pricing / Package
  • How to work on Freelancing Project?
  • Reporting and Suggestions
  • Websites for Freelancing Project
  • Growth Hacking Basics
  • Role of Growth Hacker
  • Customer Life Cycle
  • What is Conversion Optimization Techniques?
  • Growth Hacking Case Studies
  • Creating Brand Identity
  • Logo Creation
  • Social Media Marketing
  • Brand Awareness for Campaigns
  • Content Strategy
  • Post creations
  • Focus on Trending Topics
    • Understanding Lead

    Generation for Business

    • Why Lead Generation is Important
    • Understanding Landing Page
    • Understanding Thank You Page
    • Landing Page vs. Website
    • Best Practices to Create Landing Page
    • Best Practices to Create

    Thank You Page

    • What is A/B Testing?
    • How to do A/B Testing?
    • Converting Leads into Sale
    • Understanding Lead Funnel
  • Introduction to Influencer Marketing
  • What is exactly Influencer Marketing?
  • What makes an Influencer?
  • Who is the Influencer?
  • How to measure Influence?
  • How to find Influencers?
  • How to build a relationship with Influencer?
  • Influencer Marketing Case Studies
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04
Why Us

How we do it

Lowest Fees in the Market

We make sure that anyone can able to enroll for this course without facing any financial issue. So we provide lowest fees for advanced digital marketing syllabus.

Live Money Spent On Campaigns

You won’t learn from any fake case study picked from google. We will practically teach you how we do marketing for our clients from different different fields i.e Real Estate, Educational Organizations, Hotels, Doctors, etc. 

Micro Batch Size

Being able to respond every candidates queries is must so we go for small batch size. They also take participation in discussion and driven to explicit their evaluations. 

Job Placement Assistance & Internship Letter

We understand your career priorities in this pandemic situation so 100% Job Assistance will be provided from our side.  Also as we run our own Digital Marketing Agency, you will get 3 months Internship Letter from us. Because there is difference between joining somewhere as a Fresher or as a Experienced Candidate, no?

Job, Freelancing & Business learning point of view training

We provide practical teaching of advance digital marketing syllabus in 360 degree point of view considering Job, Freelancing & Business. 

Question Series on each topic

After completion of each topic as mentioned in syllabus, you will get MCQ based questions on it. It will help you to revise the topic plus Interview Preparation will be done. 

06
Some of

Videos

Adwords Search Certification
Adwords Search Certification
Adwords Video Certification
Adwords Video Certification
Adwords Display Certificate
Adwords Display Certificate
Adwords Shopping Certificate
Google Analytics Certificate
Adwords Display Certificate
Hubspot Certification

FAQ

Most frequent questions and answers

If you have successfully cleared 12th, you can be a part of Digitize Learn (for freelancing/learning). On the other hand, if you wish to undergo the course for job purposes, then you are required to be at least a graduate (any field). Working professionals & business owners are also eligible for the Digital Marketing Courses.

Students can cover the missed topic by attending the upcoming batch at 0 cost. You will also get a recorded lecture if you miss out any live session. 

Certification plays an important role in one’s career. It boosts your chances of getting hired by multiple companies. It also helps in getting freelancing projects and more. At Digitize Learn, you will get course completion certificate and If anyone willing to have an internship letter.

It largely depends on your area of specialization. However, initially, freshers can expect anywhere in the range of 10-15K/month, while the experienced can expect anywhere between the range of 20K-35K/month. Salary is directly proportional to both your knowledge and performance during the interview and while working in the organization.